PLEASE SEE OUR COVID-19 UPDATE ON OUR CONTACT PAGE
PRICE IS KING
Yep, we've noticed the trend. D2C (direct-to-consumer) bike brands are rapidly reshaping the industry so we've done our own reshaping with a rural business model and by teaming with the growing number of component manufacturers now offering dealer-direct sales. Our prices have never been better and your freedom to custom spec a new bike has never been bigger.